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WordPress powers nearly one-third of the world’s websites for small and personal

What is WordPress?

WordPress powers nearly one-third of the world’s websites, from small personal blogs to the complex sites of major companies. WordPress is only one of the site builders and content running systems users can download and install for free, but it has unique features that make it the most general content management system in use today.

WordPress vs. the Competition

WordPress tops the list of the three most often used site building packages in the world, followed by Joomla and Drupal. All are free to download and use, all come with several add-ons for specific functionality, and all can be customized to suit the needs of separate users.

But, both Joomla and Drupal need a certain level of technical know-how and awareness with HTML CSS and the programming language PHP.

Benefits of using the WordPress Platform

1. Flexible and Adjustable for Changing Needs

Although WordPress was originally designed to support blogging and related types of online publishing, it also powers a extensive range of sites with other purposes. WordPress is used to run complex sites for large global corporations, manage small businesses, and create personal blogs. WordPress sites can contain full-service eCommerce stores, showcase a portfolio, or host a social network, group, or podcast.

2. User-friendly Even for Beginners

A WordPress site can be installed and up and running in a matter of minutes, even without any technical knowledge. All a user needs is a domain name and a web hosting account. WordPress can be installed free through your WordPress hosting provider or uploaded straight from WordPress.org

3. Themes Offer Multiple Options

WordPress themes offer users an array of choices for fine-tuning the presence and functions of a new site, thanks to its large and rising directory basic and premium of themes. Many of these are instantly available to a new site owner through the WordPress theme directory, and thousands more can be purchased through design marketplaces and third-party designers from around the world. Themes can be previewed live and installed at any time to change the look and layout of a WordPress site.

4. Plugins Extend Functionality

WordPress includes all the essentials needed to create a basic site, but many users want more specialized functions related to a site’s exact needs. The WordPress plugin directory includes hundreds of plugins—small pieces of code designed to perform specific tasks—that allow users to add features such as shopping carts, galleries, contact forms, and more to any well-matched WordPress site.

5. WordPress Sites Rank High

Searchability is key to ranking high on Google and other search engines. WordPress sites incline to rank high for their keywords, largely because they’re constantly being updated and because WordPress includes a variety of tools and plugins for optimizing content for SEO (search engine optimization).

6. WordPress Sites Are Mobile Responsive

Mobile responsiveness is also a factor in Google rankings, so websites need to look good on any device. WordPress offers a variety of responsive theme designs, and users can also make a static site approachable with plugins and adjustments to theme files.

7. WordPress Sites Have a Built-In Blog

Since WordPress is a content administration system software, it has multiple features that make publishing content easy. One of these is a “built-in” blog feature that can be retrieved from any device, at any time, so that users who want to add a blog to their website don’t have to create one separately. That makes it possible even for sites dissimilar to blogging to use the blog feature for adding updates or announcements.

8. The WordPress Community Offers Support

Because WordPress is free and open source, it’s supported by WordPress-loving groups around the world. This community of WordPress lovers is answerable for making changes to the source files and keeping WordPress updated and secure.