Hookit

For Dedicated Athletes. Get Noticed. Build Value. Earn Deals.

Hookit is a digital platform created to support athletes, brands and sports. The new Hookit Score helps athletes' track their progression, see where they stack up and earn deals on products based on their commitment, performance and reach in their sport.

Updated every day, the Hookit Score is the first-ever, verified scoring engine that helps athletes at any level measure their commitment, performance and reach in their sport. Not only does it provide a performance platform for athletes to track their progression, see where they stack up and earn deals, it is the new standard for brands and industry insiders to instantly identify the most active, valuable and influential athletes in the world.

- Track your progression & Hookit Score

- Post sessions / track the days you ride, surf, skate

- Push notifications keep you up to date on how you stack up with your friends and new deals you qualify for

- Apply to athlete programs & order product

- Find spots & events near you