11-11

一分鐘成為一個

A social mobile application allowing users to focus on personal or global

matters they care through a one-minute ceremony.

How?

The app is based on human psychology and social behavior:

 Positive thinking and gratitude are the most elements of happiness.

 People wish to have a sense of belonging.

 Time is considered to be less precious than money.

11:11 is known as a special moment during which heaven’s gates are open, by millions of people around the world.

What is the 11:11 app?

The 11:11 app is an easy to use tool to focus on our

wishes and prayers (personal and global) using 2- step process:

Step 1: Choose what really matters to you in your life- e.g. health, family, friends, community, career, finance, etc

Step 2: Stop and focus.

Every day at 11:11 AM local time you will be reminded to stop your doing for ONE minute and focus on your choice. During that time, you will be focusing & holding the mobile screen.

The community aspect:

Upon completion of the focusing ceremony, you will get statistics and information about the community that is participating in the same ceremony around you and globally.